Kick A** Music Marketing
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Music Theft 2.0
A new wave of music theft is about to roll in – and this time it’s not the „fans“ who use illegal means to avoid the purchase. This time musicians are making unauthorized use of other musicians’ tracks and call … Continue reading
Posted in General, Music Business
Tagged copyright, music business, music marketing, music promotion, music theft, protect music, steal music
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Super Fans
The term „Super Fan“ has become a regular in the field of music marketing. Let’s define this species a little more thoroughly and have a look at where we can most obviously find and convert potential candidates.
Musicians Taken For Idiots
The excess supply of ever new music services and ever weirder business models and all the sage advisors out there are currently raising a new breed of musicians that are ready, willing and able to be cheated and taken for … Continue reading
Your First Steps in the Music Business
You have just finished a few songs – but what now? How do you proceed as a musician in order to make money from your art one day? When is the right time for certain action? While I must admit … Continue reading
Posted in Music Business, Music Marketing, Music Promotion, Social Media
Tagged build a fan base, building a fan base, fanbase, music biz madness, music business, music business advice, music marketing, music marketing advice, music promotion advice, musicbiz madness, musicbizmadness, musicbusiness, social media
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Everything starts with the right target audience
Goals can be set individually and differently, but at the beginning is always the job of reachning and convincing the right audience. Any music marketing method is void if you don’t know how and where to reach your fans.
How to put your Music up for sale effectively
We have to make it easy for customers to make a purchase. If a bricks and mortar store door is closed, if we have to shout for a shop attendee to help us, if certain products aren’t visible, our conscience … Continue reading
Posted in Music Business, Music Distribution, Music Marketing, Music Promotion, Social Media
Tagged digital outlets, diy musicians, independent, julian angel, mailorder shops, music business, music distribution, music marketing, music promotion, musicbiz madness, sell your music, selling music, underground
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Music Marketing: What you can do with 100 Bucks
Musicians don’t always lack the money to promote themselves. They lack confidence in the numerous promotional methods they’re being presented every day. Nobody wants to lose hard-earned money invested in questionnable marketing methods. With an initial 100 Dollars, however, you … Continue reading