Kick A** Music Marketing
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Author Archives: MusicBizMadness
Mailorder Shops – hit the target with these outlets
If they cannot find it at the major chain stores devoted fans will get it from specific niche outlets. And that is where the chance is for musicians from all levels to get their music in front of targeted fans. … Continue reading
How good do you have to sound?
“Great song, just needs a good production”. “You need a top-notch production to get played on radio”. “Better two or three top produced tracks than an album of ten self-recorded songs”. Quite well-known sales tactics preferrably used by studio owners … Continue reading
Successful Crowdfunding
Crowdfunding isn’t a mystery anymore. Musicians as well as companies and product developers use “mass money” to fund their projects. Still it’s not a no-brainer, since potential donors need to be convinced by a great idea in which they can … Continue reading
Skills A Musician Needs Today
What does a musician has to be capale of these days to sustain a carreer in the music business? While some basics are still relevant after all those years – even decades – especially the internet comes with lots of … Continue reading
When You are at a Dead End
Every now and then there comes a time when you feel treading water – or spinning your wheels for that matter. Your last music sale happened a few weeks ago, bookers who seemed to love you have become hesitant and … Continue reading
Posted in General, Music Marketing, Music Promotion
Tagged diy music marketing, music business, music marketing, music promotion
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Who needs a Record Label?
We all know by now that quite a lot has changed in the music industry. New (and often weird) business models pop up all the time, popular acts cancel their record contracts, the media rejoice – and ‘small’ musicians get … Continue reading
Your First Album – a Test Object
With your debut album finished and ready to take on the world you may often feel like a lost soul in the big pond of the business. You could call it a vicious circle: Nobody knows you, so you’re not … Continue reading
What’s the Standard for Songwriter Demos?
Last week a songwriter told me that one of her songs had been rejected by a music produver because he didn’t like the sound quality of her demo. Said producer actually wanted to hear a fully arranged, produced and polished … Continue reading
Posted in General, Recording, Songwriters, Songwriting
Tagged demo recordings, demos, music producers, song pitch, songwriters
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Pay to submit music?
If all else fails, sue – once you needed money in showbusiness you would take your old buddies to court. Those were the old days. The new business model today works quite a bit easier and doesn’t even require real … Continue reading