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Direct Marketing for Musicians (Part 2)
We have already discussed the meaning and impact of direct marketing in part one. In this part we want to take a closer look at a number of direct marketing methods in the music business. And how we can „work“ … Continue reading
Direct Marketing for Musicians (Part 1)
Direct marketing is probably the most effective way to create awareness for products and services. Even to musicians this method is being regularly recommended since it is (initially) cost-effective and delivers high conversion rates. Despite all the advantages, though, the … Continue reading